---
title: "Connect a customer evidence source"
canonical_url: https://zentrik.ai/docs/product/connect-evidence-source
markdown_url: https://zentrik.ai/docs/product/connect-evidence-source.md
category: "Product guides"
learning_track: "discovery"
last_reviewed: 2026-09-21
---

# Connect a customer evidence source

Choose a supported source, connect it, and select the customer records to import.



## Connect a source

Use a connector when the evidence already lives in a supported system. Connect it under **Settings → Integrations**, then choose the records to import from **Discovery**.

| Source | Imports | Creates |
| --- | --- | --- |
| [Zoom](https://zentrik.ai/docs/integrations/zoom), [Microsoft Teams](https://zentrik.ai/docs/integrations/microsoft_teams), [Gong](https://zentrik.ai/docs/integrations/gong), [Fireflies](https://zentrik.ai/docs/integrations/fireflies), [Granola](https://zentrik.ai/docs/integrations/granola), [Fathom](https://zentrik.ai/docs/integrations/fathom) | Calls, meeting transcripts, or notes | Signals; supported sources can also organize external attendees as People |
| [Zendesk](https://zentrik.ai/docs/integrations/zendesk) | Support tickets and customer issues | Signals |
| [Pendo](https://zentrik.ai/docs/integrations/pendo) | NPS responses, comments, and account context | NPS records; optional signals from useful comments |
| [Jira](https://zentrik.ai/docs/integrations/jira), [Linear](https://zentrik.ai/docs/integrations/linear), [Aha!](https://zentrik.ai/docs/integrations/aha) | Issues, requests, and product ideas | Signals, insights, or ideas, depending on the source and mapping |
| [Salesforce](https://zentrik.ai/docs/integrations/salesforce) | Cases, opportunities, and accounts | Signals, insights, or ideas |
| [Airtable](https://zentrik.ai/docs/integrations/airtable) | Requirements, roadmaps, and tracked records | Signals or ideas |

Other evidence paths are available through [Slack thread capture](https://zentrik.ai/docs/integrations/slack) and [workspace email intake](https://zentrik.ai/docs/integrations/email). Each source guide explains its permissions, filters, and mapping rules. See [People and Accounts](https://zentrik.ai/docs/product/people-and-accounts) for the shared attendee and Account rules.

## Check the result

Start with a small selection. Open the import result and check the created records, source text, product, and account context. For Pendo, distinguish NPS history from comments imported as Signals. To repeat a source selection, [create a saved import](https://zentrik.ai/docs/product/saved-imports).

## Related guides

- [Studies](https://zentrik.ai/docs/product/idea-studies)
- [See an idea before you build it](https://zentrik.ai/docs/product/imagine-ideas)
- [Choose an idea status](https://zentrik.ai/docs/product/idea-statuses)